The Swedish strategist Scott Goodson introduced his “movement” ideas in his book “Uprising”. It´s 50 % to market my book. I talk about the commercial ideas in my book “Every Day is A New Beginning.” Did you ever took your breakfast with IKEA? Go there at 9.30. When you finished your meal you will have  a good feeling to shop there because they already give you good value to eat when you enter the shopping area at 10.00.

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